Your supplier is your business backbone. Choosing the wrong one can destroy your reputation overnight. Look for wholesalers or manufacturers who can meet Amazon’s shipping and quality standards. Platforms like Alibaba, CJdropshipping, and Spocket are great starting points.
Before committing, order samples to test product quality and packaging. Make sure your supplier offers fast shipping, accurate inventory tracking, and clear communication. It’s also wise to have backup suppliers in case of delays or stock shortages.
A strong partnership ensures consistent fulfillment, fewer negative reviews, and long-term growth. Remember: your supplier represents your brand in the customer’s eyes.