1、 Health industry field
Jiakangli (VIVIX gummies)
Accurately reaching consumers through the “direct sales+digitalization” model, the global sales of limited edition antioxidant gummies have exceeded 1 billion US dollars
Combining offline salons with online group buying activities, a “experience trust repurchase” loop is formed, with excellent performance in customer unit price and conversion rate data
2、 Technology product field
Dell computer
Pioneering customized direct sales model, users can directly configure their computers through the official website, achieving industry-leading inventory turnover rate
Early direct sales through phone and official website were used to reduce intermediate costs and achieve efficient operations (note: adjust strategies later due to market changes)